The Feminist Hallmark Movie Universe

Tressie McMillan Cottom
8 min readNov 13, 2020

It is that time of the year. I am deep in my Hallmark Christmas movie grind. Between judging the banality of cults of femininity and laughing at Kellie Pickler, I want to make the case for Hallmark movies as feminist* fare.

Like a critical consumer of every Hallmark movie set in Chicago, Canada, you will have to extend me a little grace. The argument turns on one’s idea of feminist.

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Tressie McMillan Cottom

Sociologist. Writer. Professor. MacArthur Fellow. Books, speaking, podcast: www.tressiemc.com